Newsletter
Brand Briefing sponsor
The only ad in our weekday morning email. Five stories, one sponsor, in the inbox at 7am local time.
- One sponsor per edition
- 1112 × 552 image, shown at 556 × 276
- Your link, UTM-tagged
Advertise with BRNDWIRE
Get in front of the people who decide what brands do next.
BRNDWIRE is brand news for the strategists, marketers and creative leaders who brief the work and sign off on the spend. One sponsor per edition, clearly labeled, built to be read.
- stories published
- 439
- in the last 30 days
- 249
- every weekday, local time
- 7am
- sponsor per edition
- 1
Why brands buy here
01
Readers who hold the budget
BRNDWIRE is read by brand strategists, marketers, agency creatives and founders: the people choosing the agencies, tools and partners.
02
Edited by a brand strategist
Kyle Duford runs the wire. He'll tell you if the creative won't land before your money finds out the hard way.
03
Our voice, your message
Readers trust the way we write. Sponsored work runs in that voice and is labeled as sponsored, so it gets read instead of scrolled past.
04
Serious about brands. Not about ourselves.
We cover the business of branding with a point of view and a sense of humor. Your brand shows up somewhere people actually enjoy spending two minutes.
Placements
Pick a goal. We'll show you where it runs.
Newsletter
Weekly Recap sponsor
Own the edition that wraps the whole week. One slot, one brand, seven days of stories around it.
- One sponsor per week
- Same creative as the Briefing
- Your link, UTM-tagged
Site
Half-page rail
The tall unit beside the stories on article pages, section pages and the homepage. It sticks as readers scroll on desktop.
- 300 × 600, supplied at 600 × 1200
- Article, section and home pages
- Weekly or monthly flights
Site
Wide editorial banner
A full-width 3:1 unit set between stories on the homepage and inside articles. Big canvas, no clutter.
- 2400 × 800
- Homepage and in-article
- Weekly or monthly flights
Franchise
Rebrand Tracker partner
Put your name on the 2026 Rebrand Tracker, our running log of every notable new logo and identity. Made for design studios, type foundries and agencies that want to stand next to the work.
- “Presented by” credit and link
- Mentioned when we share new entries
- Quarterly or full-year
Content
Sponsored story
A story built with you and written in BRNDWIRE's voice: a POV, a case study or a piece of research. Labeled as sponsored, and able to run in the Brand Briefing.
- Written or edited by our editor
- Labeled “Sponsored”
- Lives on the site permanently
Insights
Brand Pulse survey
Ask our readers what they really think. We run your questions in the Brand Briefing, then publish the findings as a story with your name on the research.
- Up to five questions, written with you
- Results as a sponsored story
- Readers can opt in to hear from you
Social
Social amplification
Your sponsored story or campaign, shared on BRNDWIRE's LinkedIn and Instagram, where our audience talks shop between newsletters.
- LinkedIn and Instagram posts
- Written in our voice, labeled as a partnership
- Pairs with any placement
How it works
- 1
Send the brief
Who you want to reach, what you want them to do, and when.
- 2
Get a plan
We come back with a recommended mix, rates and open dates.
- 3
Run it and read it
Every link is UTM-tagged, so the traffic shows up in your own analytics. You get a recap when the flight ends.
The rules
- Coverage isn't for sale. Sponsors never buy a story in our news sections.
- Everything paid is labeled as paid.
- We'll pass on a brief that doesn't fit our readers, and tell you why.
- You bring the message. We make sure it sounds like it belongs here.
Every partnership goes through Kyle Duford, founder and editor of BRNDWIRE.
Questions
How much does advertising on BRNDWIRE cost?
Rates depend on the placement, the dates and the length of the flight. Send a note and we'll reply with current rates and open dates.
Who reads BRNDWIRE?
Brand strategists, marketers, in-house and agency creatives, and founders: people who follow brands for a living and make the calls on positioning, creative and spend.
Can we pay for coverage?
No. Sponsored stories are labeled as sponsored, and our news coverage is never for sale. It's the reason the placements are worth buying.
Can we combine placements?
Yes, and it usually works better. A common mix is a Brand Briefing slot, a sponsored story and social posts in the same week, priced as one package.
What creative do you need?
Newsletter: a 1112 × 552 JPG or PNG, a link and alt text. Half-page rail: 600 × 1200. Wide banner: 2400 × 800. No creative yet? We can help shape the copy.
How far ahead should we book?
Two weeks out is comfortable. Newsletter slots can often move faster, and big moments like launches and awards season fill first.
Start a campaign
Tell us what you're launching.
A few details and we'll come back with the right mix, rates and open dates.
newsroom@brndwire.com